Advertising
This is What It’s Like to Win Gold at the American Advertising Awards
1. You and a handful of your best friends get dressed to the nines and show up at the Statler. (more…)…
3 Definitions That Will Transform Your Leads
When I first started working with business owners on their digital marketing campaigns, I was amazed to learn that many of my clients weren’t hurting for leads when they first…
3 Black Friday Myths Dispelled with Google Data
Black Friday is easy to hate for a variety of concrete and abstract reasons. On one hand, it’s a false consumerist holiday add-on that forces underpaid retail workers to labor…
The New LUMINUS! Branding and Digital Marketing for All!
In 2007 Mike and I started a journey in the world of creative services. We saw an opportunity to work together and strengthen each other’s talents as well as offer…
Luminus Thoughts: Best and Worst 2015 Super Bowl Ads
The time is upon us once again – the day after the Super Bowl. Bellies full on nachos, talk about the halftime performance (Missy Elliot, eh?), and the winners and…