Trust Based Home Care Marketing Strategies
Families seeking home care for loved ones often feel overwhelmed. Guiding them through complicated state-funded options like Medicaid or veteran benefits shouldn’t be a maze. At Luminus, we understand the emotional weight of these decisions. Our home care marketing services cut through the confusion and help your agency connect with families by simplifying the process and showing them you’re the trusted partner they need. From initial outreach to enrollment, we ensure your marketing reflects the guidance and clarity families crave. Finding the right care shouldn’t be a burden.
Get Your Tailored Patient Pipeline Blueprint
A 2-Hour Healthcare Marketing Consultation to Attract, Convert, and Retain More Patients Guaranteed!
Imagine an agency where new families book consultations every week and your patient population grows consistently. The Patient Pipeline Blueprint turns that vision into reality.

Building Trust Through Powerful Branding
When families search for home care, they’re not just choosing a service. They’re entrusting you with their loved one’s well-being. A strong brand and clear messaging are your foundation for earning that trust. We craft compelling logos, taglines, and stories that resonate with family members and prove your agency delivers the best care possible. Whether it’s a warm website or a reassuring brochure, our home care marketing services make your commitment to quality undeniable and turn hesitant inquiries into confident partnerships.
Educating Families, Step by Step
Understanding how to access home care through state programs or private options can feel daunting for families. Our home care marketing and content services empower your agency to educate them with ease and break down eligibility, funding steps, and service choices into clear, digestible guides. From SEO-optimized resource articles to family-friendly explainer videos, we help you become the go-to resource and ensure families know exactly how to get the right care. When families feel informed, they choose you because knowledge builds confidence.

Featured Home Care Marketing Work
Our work in marketing for home care agencies spans from branding, to creative and web design, and integrated marketing executions from start to finish.
Interested in having our team help with branding and marketing for your home care agency?
If branding and an optimized approach to a patient-centric website with measurable integrated marketing campaigns are part of your needs for your home care agency, give us a call at (716) 332-1640 x2 or email us using the form below!