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Work that does what it's meant to.

Meaningful Results

No two projects are ever the same, but there is a common thread: our marketing campaigns and creative work gets results. It engages the right audience. It inspires the right emotions. It compels the right action. And it proves itself through measurable results and reports that don’t skip the details. From branding to marketing to advertising campaigns, we strategically plan for the future to help you reach beyond “good enough.”

Marketing Case Studies

Excelsior Orthopaedics Doodle Bugs! Eaton Brothers Druthers Brewing Co. The Oak Stave

Excelsior Orthopaedics

A well-organized website, built to convert.

As a healthcare practice that prides itself on staying on the cutting-edge of its field and providing top-notch care and service to their patients, they knew it was time for their website to reflect and showcase those commitments.

Excelsior Orthopaedics Website & Branding Case Study | Healthcare Website | Healthcare Branding | Healthcare Marketing | Buffalo Web Design | Digital Marketing Case Studies

Doodle Bugs!

Creating a strong digital marketing system.

A total creative and strategic rebrand after 25 successful years in operation, including a state-of-the-art website, visual identity, brand strategy, photography, videography, and more. Since then, we’ve been building up their marketing ecosystem, including website updates and automation, social media campaigns, search engine marketing, and search engine optimization.

Child Care Digital Marketing | Child Care Digital Agency | Child Care Web Design | Child Care Graphic Design | Digital Marketing Case Studies

Eaton Brothers

Evolving a vintage brand.

A few years ago, the well-established company was purchased by two new intrepid owners. With this evolution in ownership and vision came the need for a revamped brand. Luminus was able to help this local company invigorate their vintage brand with a touch of modernity.

Eaton Brothers Retail Rebranding Case Study | Retail Branding | Retail Rebrand | Digital Marketing Case Studies

Druthers Brewing Co.

Driven by a simple purpose.

As Druthers expanded to three locations, it was critical to finalize brand identity styles to create a consistent experience between locations. By utilizing the newly established typography, illustration style, and creation story of the brewery itself, a uniform collection of customer-facing design assets such as menus, boxes, glassware, and swag items were produced to elevate the customer experience while unifying the locations.

Druthers Brewery Branding, Brewery Website, Brewery Graphic Design Case Study | Digital Marketing Case Studies

The Oak Stave

Work hard, savor the reward.

The founders of The Oak Stave saw opportunity in bringing the experience of a hip, upscale city-style restaurant to the suburbs. They needed a brand built from the ground up, including a name. Working together with the owners, we were able to create a brand that works hard and delivers on its promise.

The Oak Stave Restaurant Branding Case Study | Restaurant Brand Identity | Restaurant Web Design

The Work

Browse our featured marketing creative and advertising work below. Use the filters to dive deeper into a full catalog of projects relating to our skillset and industry expertise.

Bevilacqua Development Real Estate Developer Website | Real Estate Web Design

Web Design

Bevilacqua Development Website

Real Estate Development

Druthers Oktoberfest 2024 Stein | Custom Illustration | Brewery Graphic Design

Graphic Design

Druthers Oktoberfest 2024 Stein

Restaurants & Breweries

Doodle Bugs Child Care Photography | Child Care Location Photos

Photography

Doodle Bugs Child Care Photography

Child Care

Catholic Health Website | Healthcare Web Design | Healthcare WordPress Website

Web Design

Catholic Health Website

Healthcare

FreshFix Digital Marketing Campaign Design | Social Media Marketing Campaign | Social Media Campaign

Marketing Campaign

FreshFix Campaign

Retail

Druthers White Label Bottles | Beer Label Design | Brewery Label Design

Packaging Design

Druthers White Label Bottles

Restaurants & Breweries

Eat Local WNY | Digital Marketing Campaign | Creative Campaign Design

Marketing Campaign

Eat Local WNY Campaign

Other

Sharetec Website | Web Design | Buffalo NY Web Design | WordPress Website Design

Web Design

Sharetec Website

Professional Services

WordCamp 2024 Branding | Brand Identity Design

Identity Design

WordCamp Buffalo 2024 Branding

Other

O'Donnell Landscapes Logo Design | Landscaping Logo Design | Landscaper Logo Design

Logo Design

O’Donnell Landscapes Logo

Home Services

Besroi Roofing Digital Marketing Campaign | Social Media Advertising Campaign

Marketing Campaign

Besroi Roofing Campaign

Home Services

Lago by Druthers Logo Design

Logo Design

Lago Logo

Restaurants & Breweries

Franklin Square Market Logo Design | Graphic Design | Grocery Design

Logo Design

Franklin Square Market Logo

Retail

The Goodyear Mansion & Residences Website | Real Estate Development Website

Web Design

Goodyear Mansion Website

Real Estate Development

CBC Solutions Website | Custom WordPress Website | Web Design

Web Design

CBC Solutions Website

Healthcare

CBC Solutions Brand Identity Design

Identity Design

CBC Solutions Brand Identity

Healthcare

St Bonavenue Custom WordPress Website Design Project | St. Bonaventure Website Design Project

Web Design

St. Bonavenue Website

Hospitality

EmergenceTek Website Design & Development | Custom WordPress Website Design

Web Design

EmergenceTek Group Website

Professional Services

Heferle's Landscaping Digital Marketing Campaign | Landscaper Digital Marketing Campaign Agency

Marketing Campaign

Heferle’s Landscaping Campaign

Home Services

WNY ENT Healthcare Website | WNY Ear, Nose & Throat Web Design

Web Design

WNY ENT Website

Healthcare

Vault @ 237 Brand Identity Design | Restaurant Identity Design | Restaurant Branding

Identity Design

Vault @ 237 Brand Identity

Restaurants & Breweries

Steady Kenny Digital Marketing Campaign | Home Services Digital Marketing Campaign

Marketing Campaign

Steady Kenny Home Services Campaign

Home Services

Montante Solar Website Design | Solar Web Design | Construction Web Design

Web Design

Montante Solar Website

Construction

TrialScout Explainer Video Production | Healthcare Video Production | Healthcare Explainer Video

Video Production

TrialScout Explainer Video

Healthcare

ARP Materials Sales Folder Design | Manufacturing Graphic Design | Sales Collateral Design

Graphic Design

ARP Materials Sales Folder

Manufacturing

Excelsior Orthopaedics Web Design | Healthcare Web Design

Web Design

Excelsior Orthopaedics Website

Healthcare

Building Materials Digital Marketing Campaign | Building Materials Marketing | Caulk & Gun In One Digital Campaign | Social Media Advertising

Marketing Campaign

Caulk & Gun In One Campaign

Building Materials

Druthers Toasting Society Logo Design | Brewery Logo Design | Brewery Branding

Logo Design

Druthers Toasting Society Logo

Restaurants & Breweries

Eaton Brothers Brand Identity Design | Retail Branding

Identity Design

Eaton Brothers Brand Identity

Retail

Pick'd Microgreens Produce Brochure Design | Produce Graphic Design | Retail Graphic Design

Graphic Design

Pick’d Brochure

Retail

Doodle Bugs Childcare Brochure Design | Childcare Graphic Design | Childcare Branding

Graphic Design

Doodle Bugs Brochure

Child Care

Doodle Bugs Child Care Website | Child Care Web Design | Child Care Marketing | Child Card Digital Marketing

Web Design

Doodle Bugs Website

Child Care

JR Barrington Building Logo Design | Real Estate Branding | Property Branding

Logo Design

JR Barrington Logo

Real Estate Development

Jamestown Brewery Logo Design | Restaurant Logo Design | Brewery Branding

Logo Design

Jamestown Brewing Co. Logo

Restaurants & Breweries

Pick'd Microgreens Food Photography | Retail Photography

Photography

Pick’d Microgreens Photography

Retail

The Hop Shop Brew Market Logo Design | Retail Logo Design | Beer Shop Logo Design | Branding

Logo Design

The Hop Shop Logo

Retail

Druthers Beer Can Design | Beer Label Design | Brewery Packaging Design

Packaging Design

Druthers Beer Can Design

Restaurants & Breweries

Druthers Brewery Web Design | Brewery Website Design

Web Design

Druthers Brewing Co. Website

Restaurants & Breweries

The Oak Stave Restaurant Logo Design | Restaurant Branding

Logo Design

The Oak Stave Logo

Restaurants & Breweries

Montante Construction Photography | Construction Project Photography

Photography

Montante Construction Photography

Construction

NW Contracting Construction Photography | Construction Team Photos

Photography

NW Contracting Photography

Construction

Doodle Bugs Childcare Brand Identity Design | Childcare Branding

Identity Design

Doodle Bugs Brand Identity

Child Care