The foundation of building trust starts with strong messaging and a professional presentation. Child care is a funny industry in that it has to appeal to children, but earn the trust of the parents. The balance lies within a bright visual brand identity that a child can recognize and confident messaging that reassures a parent. It’s a fine line to walk without looking childish and unprofessional, so a well crafted brand is key. Messaging carries the weight for the website, print materials, and marketing campaigns. The brand sets the first impression for a parent and there’s only one chance for that moment to be successful.

A child care center is an entire world of possibilities for children. They spend day after day exploring, learning, and playing with their teachers and friends. By transforming your child care center into an engaging facility filled with color and energy, you can stimulate a child’s imagination and bring joy to each and every day. One of the most effective ways to accomplish this is through digital mural designs applied by vinyl. Themes from these designs can easily be pulled into print materials and even mascots and character pieces.