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Social Media

Actionable insights from our team of marketing and creative expoerts to educate and inspire your work.
A LinkedIn Experiment: What Drives Social Media Engagement

A LinkedIn Experiment: What Drives Social Media Engagement

February 14, 2018 | Tim Bouchard

Over the last few months I’ve noticed a trend of strangely formatted posts on LinkedIn getting incredible engagement and landing in my feed. A few things caught my eye, so…

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Snapchat’s Update Explained

Snapchat’s Update Explained

January 25, 2018 | Gretchen Rosenberger

What’s up with Snapchat? This quick-paced social network has been struggling to find its raison d’être over the last few years. With a core user group of millennial females, its…

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The “Simpson News Troll:” Genius Content Marketing That Isn’t Marketing

March 14, 2016 | Dan Bauer

I want to highlight a genius piece of accidental content marketing that graced my newsfeed this weekend. Content marketing, if you’re not familiar, is basically the practice of a brand…

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