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What does the new year have in store for content marketing? Here are five trends we have our eyes on. 👀 1. The Continual Rise of AI Let’s start by acknowledging the robot in the room. While Artificial …Read More
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What does the new year have in store for content marketing? Here are five trends we have our eyes on. 👀 1. The Continual Rise of AI Let’s start by acknowledging the robot in the room. While Artificial …Read More
Search driven tactics are great when people are already searching for you, your product, or your service, but what happens when they don’t know you exist or that you solve a problem they may or …Read More
Every new website includes what we call "content" - the stuff that goes on every page. Website content can be broken down into two oversimplified categories: graphics and copy. And while it’s simple in theory, …Read More
WordPress is the most popular website Content Management System (CMS) in the world as the back-end solution accounting for 43% of all websites online. WordPress comes with many benefits such as easy content updates, vast …Read More
In 2021 Google Page Experience was introduced in Search Console. It initially had a minimum traffic requirement so it mostly affected larger sites. Then in March of 2023, the minimum threshold was reduced and a …Read More
People love to say there are “no bad ideas” in brainstorming. This is a lie. There are plenty of bad ideas in brainstorming. In fact, your brainstorms should be mostly bad ideas. It’s not about pretending every idea …Read More
If you’ve ever looked at your website and wondered when its content and organization went off the rails, you’re not alone. For most companies, what starts off as a perfectly useful, functional website will slowly …Read More
Search Engine Optimization (SEO) is the lifeblood of a website. Without direct transparency from search engines like Google about what can be done to improve search visibility, website owners find themselves in quite a mysterious …Read More
What would you do if your website dropped off the face of the earth or in this case Google? It’s possible. Search engines like Google are constantly updating their rules and algorithms to improve their …Read More
These days, the “golden goose” of SEO work is achieving snippets for your #1 ranked pages, but sitelinks have always played an important role in gaining the attention of search users and earning their click. …Read More