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Design, Tips & Tricks April 30, 2016 | John English

Using Mockups to Enhance Presentations

As a designer, there are few things more appealing than a well crafted logo isolated on a sea of white space. Free from all other visual distraction, all focus is on the design. But that’s Read More

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Design, Tips & Tricks April 30, 2016 | John English

Using Mockups to Enhance Presentations

As a designer, there are few things more appealing than a well crafted logo isolated on a sea of white space. Free from all other visual distraction, all focus is on the design. But that’s Read More

Branding, Design, Tips & Tricks, Web Design April 26, 2016 | Tim Bouchard

Accurately Quote Design Using Golden Mean Pricing [eBook]

We've all been there before. You’ve been approached to work on a project as a freelancer or small business owner. The client has unloaded a ton of information during a sit down that you have Read More

Branding, Design, Web Design March 08, 2016 | Dan Bauer

Combining SVG & Contour Drawing to Make Druthers Druthers

The Project: Create a vertical scrolling animation that tells the origin story of the Druthers brewpub in Saratoga Springs, NY. The Idea: Use SVG animation to create an interactive experience that still performs well across a range of Read More

Advertising, Branding, Community, Design, Web Design March 07, 2016 | Dan Bauer

This is What It’s Like to Win Gold at the American Advertising Awards

1. You and a handful of your best friends get dressed to the nines and show up at the Statler. 2. You admire the chandeliers; you admire the staggering assembly of talent; you admire the generous Read More

Design, Tips & Tricks, Web Design March 04, 2016 | Dan Bauer

Five Types of Clients and How to Manage Them (As Inspired by The Office)

As designers of both print and the web, most of our professional responsibilities seem to revolve around aesthetic decisions – which typeface will look most legible at this resolution, or which color scheme will effectively Read More

Branding, Design March 03, 2016 | John English

Vintage Bottle Caps: Weird Polar Bears, Orange Headed People & More

I’ll be honest; this is a nostalgia piece. And what evokes those bleary-eyed, time-sweetened, back-in-the-day memories of bygone eras better than soda pop? Or more specifically, if you’re a design nerd like myself, soda bottle Read More

Design, Web Design February 26, 2016 | Tim Bouchard

Balancing Bleeding Edge Creative Ideals with Client Project Objectives

This post is part of a broader conversation called The Shift, started by Dayton web design company Sparkbox. To read more posts in this series, browse the #startYourShift hashtag on Twitter. This month's topic: Compromise. Balancing Project Needs Read More

Branding, Design July 23, 2014 | Tommy Creenan

Responsive Logo Design. Wait, WHAT !?!

Responsive  [re·spon·sive] adjective:  Reacting in a desired or positive way / quick to react or respond. When we hear "responsive" we think web, right? It's 2014 after all, responsive now means that a website will adapt to all Read More

Branding, Design, Web Design July 12, 2013 | Tim Bouchard

Designing for the audience equals designing for success

All designers have been there at some point, you're in the process of creating this beautiful piece of art that can likely hang on the wall of a museum. The design community is going to be Read More